Tool
Retargeting Trackable URL Generator
An Excel workbook that automatically generates Google Analytics–compatible trackable URLs for your retargeting ads, based on theme, subtheme, and variation.
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Tool
Ad Retargeting Calculator
Calculate retargeting campaign budget requirements to reach impression and click goals on Facebook and the web.
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Tool
Great Content Scorecard
A scorecard that helps you objectively measure how great each blog post you write is — before you hit publish.
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Tool
Content Matrix Template
A planning template that aligns the right persona with the topic you're writing about — quick reference when writing, posting, and curating content.
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Tool
Great Social Media Post Checklist
A checklist that ensures every social post you publish has the essential elements that drive engagement.
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Consult
Free Social Media Assessment
A free analysis and review of your social media presence — what’s working, what isn’t, and where the biggest opportunities are.
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Consult
Retargeting Success Consult
You understand that retargeting is a challenge. You're ready to improve your results, skills, and conversions. Thought Labs is here to help.
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Newsletter
Fresh Thoughts Monthly Newsletter
A monthly newsletter rounding up the latest changes in the social media world plus examples of what is and isn’t working.
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